SmartZip

Predictive Marketing for Real Estate.

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Overview

SmartZip is a real estate marketing platform that leverages predictive analytics to help agents identify potential home sellers before they come on the market. By analyzing hundreds of data points, SmartZip's algorithm predicts which homeowners are most likely to sell in a given area. The platform then provides a suite of marketing tools, including online ads, direct mail, and landing pages, to help agents reach and engage these prospects.

✨ Key Features

  • Predictive analytics to identify likely sellers
  • Targeted marketing campaigns (online ads, direct mail)
  • Customizable landing pages
  • Lead nurturing and follow-up tools
  • CRM and lead management
  • Sphere of influence marketing

🎯 Key Differentiators

  • Proprietary predictive analytics algorithm
  • Multi-channel marketing automation
  • Focus on geographic farming

Unique Value: Empowers real estate agents to shift from reactive lead generation to a proactive, data-driven marketing strategy.

🎯 Use Cases (4)

Geographic farming with a data-driven approach Targeting potential sellers before they list their homes Building brand awareness in a specific market area Marketing to your sphere of influence

✅ Best For

  • Winning listings by being the first agent to contact a homeowner who was considering selling.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Agents looking for immediate, high-intent leads, as the predictive model identifies potential sellers over a longer time horizon.

🏆 Alternatives

Offrs.com Top Producer Market Leader

Offers a more sophisticated and data-centric approach to geographic farming compared to traditional methods.

💻 Platforms

Web

🔌 Integrations

Zapier Follow Up Boss BoomTown kvCORE

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (N/A tier)

🔒 Compliance & Security

✓ GDPR

💰 Pricing

$400.00/mo

Free tier: N/A

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