Pulsar

The Audience Intelligence Platform.

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Overview

Pulsar is an audience intelligence platform that helps businesses understand their audiences and the conversations that matter to them. It combines social listening, audience segmentation, and trend analysis to provide a holistic view of the customer. The platform is designed to help marketers, researchers, and communicators make more informed decisions.

✨ Key Features

  • Audience Segmentation & Analysis
  • Social Listening & Monitoring
  • Trend Tracking & Forecasting
  • Influencer Identification
  • Visual Insights
  • AI-powered Topic Modeling

🎯 Key Differentiators

  • Focus on audience intelligence and segmentation
  • Advanced trend tracking and forecasting capabilities
  • Strong visual analytics and insights

Unique Value: Goes beyond traditional social listening to provide a deep understanding of audiences, enabling more strategic and culturally relevant marketing.

🎯 Use Cases (5)

Identifying and understanding different fan communities for a media franchise. Tracking the spread of memes and trends related to a new video game. Analyzing the visual conversations around a film's marketing campaign. Segmenting the audience of a broadcast network to create more targeted content. Forecasting the next big trend in the entertainment industry.

✅ Best For

  • Used by leading brands and agencies for audience intelligence and market research.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Businesses that only need basic social media scheduling and publishing.

🏆 Alternatives

Brandwatch Audiense Talkwalker

Offers more advanced audience segmentation and trend forecasting capabilities than many of its competitors.

💻 Platforms

Web API

🔌 Integrations

Google Analytics Salesforce Tableau API

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO

💰 Pricing

Contact for pricing

Free tier: N/A

Visit Pulsar Website →