Engagio (part of Adobe Marketo Engage)
The #1 Account-Based Marketing Platform.
Overview
Engagio was a leading account-based marketing platform that was acquired by Adobe in 2020 and has since been integrated into Adobe Marketo Engage. Engagio's technology focused on helping B2B marketers execute and measure their ABM strategies, with a particular emphasis on sales and marketing alignment and multi-channel orchestration. The features of Engagio are now part of the ABM capabilities within Marketo Engage.
✨ Key Features
- Account-Based Analytics
- Multi-channel Orchestration
- Sales and Marketing Alignment
- Personalization
- Lead-to-Account Matching
🎯 Key Differentiators
- Deep integration with Marketo Engage
- Strong focus on sales and marketing alignment
- Powerful account-based analytics
Unique Value: Provides Marketo Engage customers with a powerful and integrated solution for executing and measuring their ABM strategies.
🎯 Use Cases (4)
✅ Best For
- Enterprise ABM
- Sales and marketing alignment
- Account-based analytics
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Companies not using Marketo Engage
- Small businesses
🏆 Alternatives
Offers a more seamless and deeply integrated experience for Marketo users compared to standalone ABM platforms.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Varies by plan tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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