BlueConic

The Customer Data Platform that Liberates Your Data

Visit Website →

Overview

BlueConic is a pure-play customer data platform (CDP) that helps businesses collect, unify, and activate their first-party data. It provides a single, persistent profile for each customer, which can be used to personalize experiences across all channels in real time.

✨ Key Features

  • Unified Customer Profiles
  • Real-time Segmentation
  • Lifecycle Orchestration
  • Predictive Modeling
  • Data Activation

🎯 Key Differentiators

  • Pure-play CDP focus
  • Real-time data capabilities
  • Strong focus on first-party data

Unique Value: BlueConic helps businesses liberate their first-party data and use it to create more relevant and personalized customer experiences.

🎯 Use Cases (5)

Personalization Marketing Automation Customer Service Analytics and Business Intelligence Data Governance

✅ Best For

  • Increasing customer engagement and conversion rates
  • Improving marketing ROI
  • Building a single view of the customer

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Businesses that rely heavily on third-party data
  • Companies that do not need real-time data activation

🏆 Alternatives

Segment Tealium Lytics mParticle

Compared to other CDPs, BlueConic offers a stronger focus on first-party data and real-time activation.

💻 Platforms

Web API

🔌 Integrations

Salesforce Adobe Oracle Facebook Google API

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (All tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type 2 ✓ ISO 27001 ✓ GDPR ✓ CCPA

💰 Pricing

Contact for pricing

✓ 14-day free trial

Free tier: NA

Visit BlueConic Website →